How to Write an Awesome Blog Post
The word “blog” wasn’t even in existence 15 years ago. Today, there are hundreds of millions of blogs on just about anything you can imagine. And while the trend was once primarily associated with individuals journaling, blogging has become a critical element for small and big businesses alike. If your business doesn’t have a blog, […]
4 Tips for Picking the Proper Social Media Platform
Below are four tips for choosing the best platforms for your business, whether you are just getting up and running or you want to increase your existing presence. Begin with your audience Your audience is the most critical factor as you choose your social media channel. Nothing else matters, not even size, if your […]
What Is a Content Pillar and How Do You Use It?
Successful content marketing relies on the consistent generation of original and valuable content. However, just the thought of this can be overwhelming — especially when you’re simultaneously focused on your more immediate business objectives. One method for generating a significant amount of high-value content? Content pillars. Here’s a closer look at this effective content marketing […]
What Is a Content Strategy?
Content marketing is one of the biggest and most effective trends in marketing today. However, content marketing in and of itself will not lead your business to its goals. So what will? A content strategy. Here’s a closer look at what a content strategy is and why it matters, along with key questions to ask […]
What Is a Content Plan?
Content marketing has tremendous potential to help your business reach its goals. However, to make the most of it, you need more than good content. You also need the strategic and tactical elements in place that will help you make the most of it. In addition to a content strategy, you’ll also need a content […]
Top 10 Real Estate Farming Ideas to Increase Sales
Real estate farming is an increasingly popular strategy among real estate agents. The reason for its popularity? It can be a powerful addition to your lead generation efforts. Here’s a closer look at what real estate farming is, why it matters, and tips for how to farm your neighborhood in real estate. What Is Farming […]
The Top 7 Real Estate Objections and How to Overcome Them
We all know that in the real estate business, things often “come up.” However, while some concerns are small and manageable, others are larger in nature. Which brings us to the question, “What is an objection?” This refers to an issue that requires resolution before you can close a real estate deal. One way to […]
Real Estate Social Network: The Game Changer in Getting More Clients and Listings
Nearly three-quarters of all American adults use social media. This is up from just half of all Americans 10 years ago. Furthermore, while social media was once the domain of young people, older adult usage has increased in recent years. And we can only expect the number to continue to climb moving forward. The takeaway […]
Attract More Clients With These Real Estate Newsletter Ideas
Inbound marketing aims to attract, engage, and delight. Newsletters have the potential to check all the boxes. Whether you’re thinking of starting a real estate newsletter or you’ve already got one up and running, implementing best practices can help you make the most of this popular inbound strategy. Here is a closer look at using […]
How to Get Real Estate Listings: Follow These Tips and Tricks!
Many elements go into starting, sustaining, and growing a successful real estate business. At the heart of it all? Listings. Without a constant pipeline of new listings, you will not have sales. Have you ever found yourself asking, “How do real estate agents get listings?” If so, we’ve got good news for you. While there […]