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  • Who We Are
    • About Us
    • Our Process
    • Our Values
  • What We Do
    • Website Development
    • Search Engine Optimization
    • Search Engine Marketing
    • Social Media Management
    • WiFi Marketing
    • Targeted Display Advertising
    • Review Generation
    • Video Production
    • Email Marketing
    • Blog Writing and Management
    • Postcards and Direct Mail
  • Resources
    • Blog
    • Web Show: Business in the Know
    • Web Show: Plumber in the Know
  • Industries
    • Plumbing & HVAC
    • Content Marketing for Your Business
    • Real Estate
    • Self-Storage Facilities
    • Small Businesses
    • Medical
  • Clients
    • Case Studies
    • Client Testimonials
  • Careers
  • Contact Us
    • Contact Us
    • Schedule Consultation

Tag Archives: eBooks

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Content marketing

What Is Content Marketing and Why Does Your Business Need It?

BlogBy The Light DigitalSeptember 28, 2015

If you haven’t added content marketing to your business strategy yet, you need to. Content marketing is about attracting new customers on the web by creating blogs, videos and social media posts that people want to share. Businesses spend thousands of dollars each month on content marketing, and for good reason. It’s one of the…

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