Lead generation is of vital importance for Realtors.
After all, if you don’t bring in new clients, the rest of your efforts will be moot. Inbound and outbound marketing are two essential elements in the lead generation equation. Integrating these two aspects can help you implement a robust lead creation strategy.
If you’re not familiar with digital marketing, terms like “lead generation,” “inbound marketing,” “outbound marketing,” and “digital marketing funnel,” may be confusing to you. Here’s a closer look at what you need to know about lead generation and how it can help grow your real estate business.