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Reeling In Customers with Original Photography

The meteoric rise of image-based social media platforms such as Instagram and Pinterest has signaled something important to marketers: an image truly is worth a thousand words. Text-based platforms seem to be taking a backseat to image-driven ones primarily because images make more of an impact. Most people consider themselves to be visual learners: they…

Introducing Google Posts

2017 has been a year of experimentation for Google in local search. It is always a challenge to keep track of the search giant’s frequent changes, and this year it has been especially dizzying. But many opportunities are presenting themselves to help businesses reach out to customers in new ways. One of those is Google…